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The whole concept businesses have of people in general and piracy is a complete joke. Most people would never pirate anything unless they felt a need to. Most people pirate out of spite for what they feel are corporations taking advantage of them by selling crap quality merchandise. So people say screw that and pirate it. Also if an item is too expensive, then people will pirate as well. I highly doubt most normal individuals would second guess a price if it was normal. I sure don't. Money is money, its to be used. I only second guess when an item might be to expensive or is way to expensive. So basically it all boils down to the corporations needing a reality check. Piracy is unlikely to go away completely, but corporations can get back the normal people if they would just lower prices and make better quality. Also as a side note, WoTC policy of making so many god forsaken books is lunacy. That is probably their single biggest loss of money due to piracy; as their quality is not terrible, although I think it could be a lot better myself. |
And, more to the point, using a scanned pdf is terrible. It is good to take a look to see whether it's interesting, but to actually use a book, I prefer to have it on paper, and buying it is cheaper than printing it.
The market stolen by piracy isn't very big, because these people wouldn't buy anyway. This is especially true for books.