Critique please! My Pathfinder campaign traits for city-building game

The Premise: The players are a group of adventurers selected by the king to settle a new frontier captured from goblins during a long hard-fought war. While some of the newly-minted nobles are getting titles and land to repay debts the king owes or recognize civic or military service (or just substantial contributions to the war effort) the players are selected because the king hopes having some competent people out there will help stabilize the border.

The purpose of the campaign traits: Each trait has three parts, they are intentionally very powerful and I'm considering giving the players a free campaign trait so they can follow an established build or build guide if they wish without my homebrew traits messing up their planning. The first part is a conventional bonus: a reputation bonus to reaction rolls, a minor combat bonus, a skill-related bonus or making a skill a class skill for the player, etc-- like a normal Pathfinder trait.
The second part is a way you can call for temporary one-session help to your fledgling city from allies, friends or contacts, usually in the form of a small group of troops or specialist labor. This part also includes how you have to pay back your contact for this service before you can re-use the ability.
The third part is a special combat bonus you can use only when you're fighting alongside your own peasants (not trained troops) like the ability to take attack penalties to improve their AC (like Expertise only they get the bonus AC) or the ability to give them a morale bonus to attack when you score a critical hit or kill.

Open questions: Should I allow people to forgo taking one of these if they wish, even though it means they'll be less useful in significant ways? If I don't should I give them a free campaign trait? Do I need to add more traits? Also, I don't know what bonus to give combat divine casters, please help with that! Ideas for more are also great!

The traits themseves: Balance and mechanic commentary and questions earnestly requested!